_gif.gif)
_gif.gif)
Deezer
Say it with Deezer
Nescau
0% sugar, 100% you
Colgate
Corona Beat It
Chevrolet
Stock Car 50 years
_gif.gif)
Chevrolet Tracker
Take back what’s yours
Chevrolet Onix
Lollapalooza
Fiat Strada
Internuts
Lucas B. Veloso
Associate Creative Director Copywriter
Associate Creative Director and Senior Copywriter with more than fifteen years shaping powerful narratives and high impact campaigns for global brands. Based in São Paulo, I have deep experience leading high performing creative teams and turning ambitious ideas into strategic, business driving results.
My approach blends emotional intelligence, creative rigor, and a sharp understanding of cultural context. I believe great ideas only become great outcomes when they combine vision, flawless execution, and a genuine understanding of people.
Skills:
creative direction, team leadership, copywriting, new business pitching, integrated advertising, content, and in game advertising.
EXPERIENCE
Almap/BBDO
VML
Ogilvy
Lew'Lara/TBWA
W/Mccann
JURY FESTIVALS
Mad Stars
2023, 2024
AdForum PHNX Awards
2021, 2022, 2023, 2024
FOUNDER | TEACHER at BINDI CREATORS
With the aim of elevating the next generation of young creatives, I created Bindi Creators Lab.An online academy focused on courses, books, mentorships, and lectures.Take a look at bindicreators.com
EDUCATIONAL BACKGROUND
Creative Leardership - Miami Ad School
In-game advertising / metaverse Bootcamp - Miami Ad School
Copywriters Bootcamp - CUCA Creative School
Graduated in Advertising & Marketing - Universidade Metodista
AWARDS
CANNES LIONS
BRONZE / PROMO & ACTIVATION 2016
SHORTLIST / OUTDOOR 2016
VMLY&R ENTERTAINMENT TRACK AGENCY OF 2022
GOLD - ENTERTAINMENT 22
GOLD - ENTERTAINMENT FOR SPORTS
SILVER - ENTERTAINMENT - 22
SILVER - DIRECT - 22
BRONZE - DIRECT - 22
BRONZE - RADIO - 22
2X SHORTLIST - ENTERTAINMENT - 22
2X SHORTLIST - ENTERTAINMENT FOR SPORTS - 22
1X SHORTLIST - DIRECT - 22
2X SHORTLIST - MEDIA - 22
2X SHORTLIST - SOCIAL & INFLUENCER - 22
GOLD - GAMING - 2023
SILVER - GAMING - 2023
MAD STARS
SHORTLIST - FILM - 2021
EFFIE BRASIL
SHORTLIST - 2019
1x SILVER - 2022
2x SHORTLIST - 2022
EFFIE LATAM
1x GOLD - 2022
1x SILVER - 2022
2X SHORTLIST - 2022
PRÊMIO AUTO ESPORTE
GOLD - FILM - 2022
CCSP
SILVER - TÉCNICA - 2022
BRONZE - TÉCNICA - 2022
BRONZE - TÉCNICA - 2022
IN BOOK - ESTRELA VERDE (DIRECT) - 2022
IN BOOK - ESTRELA VERDE (PR) - 2022
IN BOOK - ESTRELA VERDE (BRANDED CONTENT) - 2022
IN BOOK - ESTRELA VERDE (DIGITAL) - 2022
EL OJO
SHORTLIST - MEDIA - 2016
SHORTLIST - DIRECT - 2016
GOLD - CONTENIDO - 2022
GOLD - SUSTANABLE - 2022
GOLD - SPORTS - 2022
GOLD - DIGITAL - 2022
GOLD - IDEA LOCAL - 2022
1x SHORTLIST - EXPERIENCIA - 2022
WAVE FESTIVAL
SHORTLIST - OUTDOOR - 2016
GERETY AWARDS
GOLD - ENTERTAINMENT - 2022
ARCHIVE
SELECTED - OUTDOOR - 2017
SELECTED - DIGITAL - 2022
CONTACT
Business Name
GET IN TOUCH
Tel. 123-456-7890
info@mysite.com
500 Terry Francois St.
MENU
Home
About
Services
FOLLOW US
Facebook
Instagram
Linkedin
OPENING HOURS
Mon - Fri: 8am - 8pm
Saturday: 9am - 7pm
Sunday: 9am - 8pm
Web design by Design Studio Name
© 2035 by Site Name. Created on Wix Studio.
About
Associate Creative Director and Senior Copywriter with more than fifteen years shaping powerful narratives and high impact campaigns for global brands. Based in São Paulo, I have deep experience leading high performing creative teams and turning ambitious ideas into strategic, business driving results.
My approach blends emotional intelligence, creative rigor, and a sharp understanding of cultural context. I believe great ideas only become great outcomes when they combine vision, flawless execution, and a genuine understanding of people.
Skills:
creative direction, team leadership, copywriting, new business pitching, integrated advertising, content, and in game advertising.
